Not all that long ago, if you wanted to get around in the city, your two main options
were public transportation or hailing a taxi. But then came Uber. The young company dominates
the U.S. ride-sharing industry, with nearly 60% market share, and has expanded its business
to 65 countries around the globe. Ride-sharing is poised to grow into a $133 billion industry
by 2023, and Uber is well positioned to benefit. In this video, we're going to break down exactly
how Uber makes its money by getting millions of riders to their destinations every day.
Uber makes money every time a rider opens the company's app, hails a driver, and pays
for a ride. And the company has a lot of riders to make money off of. Uber's ride-sharing
business operates in more than 700 cities across six continents, and has 91 million
monthly active users on its platform. In 2018, Uber's bookings, which is the amount the company
collects from riders before it has to pay its drivers and other fees, totaled $50 billion,
up 45% from the year before. From those bookings, the company generated $11.3 billion in revenue,
a 43% increase from 2017. But if the company had $50 billion in bookings, but only brought
in $11.3 billion in sales, where did all that money go? Uber's business couldn't exist without
its drivers, who work as independent contractors for the company, and complete 14 million trips
every day. Uber pays them, along with other expenses, to keep its business running across
the globe. When all of its expenses are totaled up, and additional income added in, Uber lost
$1.8 billion in 2018. While Uber isn't profitable right now, the
company's loss of $1.8 billion in 2018 is an improvement from its adjusted loss of
$2.2 billion in 2017. Additionally, Uber is looking to other businesses outside of ride-sharing
to drive growth. One such business is the company's food delivery service, Uber Eats,
which accounted for 12% of the company's total sales in 2018. The service is available in
500 cities globally, and Uber says it's the largest meal delivery platform in the world
outside of China, based on its gross bookings. This small business could be an important
one for Uber because it helps the company diversify its revenue and tap into the fast-growing
food delivery market. Uber also runs a business that pairs shippers and truckers together
called Uber Freight. The company is still working to expand the business, but it's an
early indication that Uber aims to be a transportation platform and not just a ride-sharing company.
Additionally, the company is developing autonomous vehicle technologies and has a small fleet
of self-driving vehicles on the road in Pittsburgh. Autonomous vehicles could eventually help
Uber lower expenses and increase rides, though the mass rollout of this technology is still
years away. While Uber has built itself into a ride-sharing
powerhouse, the company still faces stiff competition. Lyft, Uber's rival in the U.S.,
has about 39% of the market right now. And while Uber's entered many international markets,
its success abroad is anything but guaranteed. So, rider fees are how Uber makes most of
its money, but keep an eye on how the company expands Uber Eats and its other businesses as well.
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