Welcome back! I'm Sarah DeShaw, blogger and online educator for entrepreneurs over
at sarahdeshaw.com In this video I'm going to share how to put your Instagram feed
right into your Squarespace pages, so you can help drive followers to Instagram
and offer this additional way for interested eyes to connect with your
brand. Sharing your Instagram account on your Squarespace website will help
increase your engagement and can help snag some followers who love hanging out
on Instagram. And, if you offer unique content on Instagram that's different
from what you post on your website it'll increase curiosity, which will increase
traffic, and create a deeper connection with your audience, which is so important
to do and will set you apart from your competition. I'm going to hop on my computer
right here, record the screen, and show you exactly how to do this. Let's dig
in! Adding your Instagram feed to Squarespace is actually really easy!
First, you need to make sure that your Instagram is connected to Squarespace, so
these are the steps for that. So, first on your desktop computer log out of all
your Instagram accounts. I'm going to do that here... okay logged out.
Good! This is to prevent connecting your Squarespace to your personal account
instead of your brand account, if that would be an issue for you. If you just
have one account you could stay logged in. Then, you're gonna go over to your
Squarespace website. And then in the home menu, so I'm gonna go there click home,
then click on the settings option, then click on connected accounts, next click
on "connect account" and select "Instagram". Then, go ahead and log in. And finally, if
you want your feed to be updated automatically on Squarespace make sure
to check the "download data" button right here. Then, click "save". From here you have
a couple different options for how you link your Instagram account. You may just
want to do something simple and add an Instagram icon that people can click on
to get to your feed... to do this you'll just need to go back to the "settings"
menu and click "social links" then add your profile link
and then make sure the "show social icon" is checked here and then click "save". Once
you've done that you can place the Instagram icon on your home page, your
sidebar, or at the bottom of all your pages. So, here's how you to add it into
your blog sidebar... you click "Edit" go down here - I have a social links box in here
already - if I wanted to add a new one I could click that little button there,
scroll down to social blocks, click on "social links" and then you can see all of
the social links are available there so then click "apply". So that added an
additional social links and then if I want to edit it - Instagram right now is
hidden - click on it and click "show social icon", click "save" and "apply". I'm gonna go
ahead and delete that though since I already have my social links there, but I
wanted to show you how to do it. Make sure to save it when you're done. The
other way to include Instagram on Squarespace is actually to display a
part of your feed. This is a favorite option for me because I think it really
increases curiosity and makes people want to click through to check out your
feed. So let's go to pages so I can show you how to do that. To add your feed to a
page just click on which page you want to add it to... so I'm going to click on
the about page right here. I'm gonna click "Edit" on the page content and then
all you're gonna do is click an insert point - so this is what they look like
here - these are insert points so I'm gonna put it between these two lines
here. So, click on an insert point to add the feed wherever you'd like. Most people
like to choose to add it near the bottom of their page so it doesn't crowd the
rest of the content but for this one it's going somewhere in the middle so
now that I click the insert point the next thing I'm going to do is scroll
down to the bottom of these options and click on "Instagram" under the social
blocks - so I'm gonna click on that. Next, just make sure you choose whatever
account you want to in the drop down menu here - so I just have the one so I'm
gonna choose that one. Next, pick how many items you want to have displayed, so
right here that looks weird... I'm going to bring it down to 4.
Okay, perfect! So, since I selected four, only four of the most recent photos are
going to show up. Next, click on the "design" tab right here. This will allow
you to choose how your items are displayed such as whether you want them
shown in a slideshow format, a carousel format, a grid, or stacked on top of each
other. I tend to like to do a grid but here what some of the other options look
like. So, this is a slideshow... so that makes it really big so I'd have to go in
and make it smaller... and then carousel... and then stacked... so that makes it really
large again, so stacked would make more sense if it was to the left of something
or to the right instead of right in the middle, so that's why I like to do grid. I
think it fits in there really nicely! So, there it is! And again, here you can
choose if you want more or less images per row and so since I did four images
displayed I'm also going to do four images per row. And then here you can
adjust the padding around the images so if you want less or more space between
your photos this is where you adjust that. Once you have it the way you like
it, just click "apply". Great! After you've placed your Instagram block you might
want to include an invitation for people to check it out. This might be something
like telling them what exclusive thing they'll only find on your Instagram or
including a couple of your unique brand hashtags.
You could also include a button below the feed that your followers can click
to take them directly to Instagram. Clicking on the feed pictures themselves
will also take them to your account, but it might not be quite as obvious as a
button inviting them to check it out would be. To do this, simply click an
insert point, select "button", retitle the button text,
and then drop your Instagram link right below that in the click-through URL,
and then click "apply". So, you could keep those or you could delete them it's just
an option to get a little more attention on your feed if you'd like. And when
you're all done, click the "Save" button. And, that's it! Once you connect
your Instagram account it's as easy as using the insert point to add a new
Instagram block and choosing your design. If you'd like more free resources from
me, when you sign up for my newsletter at sarahdeshaw.com/free-resources
(and I'll place that direct link below this video) - I give you access to all my
free PDFs and resources for entrepreneurs such as a guide on how to
pick your Instagram colors, an indoor lighting guide for instagramers, as well
as a brand photoshoot planner - and even more than that! So, if you'd like access
to those resources be sure to join my email newsletter. If this video was
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