Part two of business lawyer secrets no one will tell you, stay tuned to find out
five secrets that I never get to share with anybody else!
So, I've already shared my top 5 secrets that I know as a business lawyer and
today's video I'm going to share with you 5 more. Let's start. Number 1: create
something of real value that is sustainable. So let's talk about that.
There's two parts: value and sustainable. So the more value you create for the
market the more you get back, so the best way to make sure that you're generating
business is to focus on the value that you're bringing to the market. So always
focus on that what kind of value can you bring to the market. The best way to show
that value is through content so anything that you could put out
to the market that shows and teaches people how to do something that's how
you create value and the second word is you want to make sure that whatever
you're doing your business is sustainable so don't go for those
opportunities that are kind of temporary or are shortcuts to generating income
yes sure the they did the surfers workout and they do make some money but
in a long term that's not that's not the way to grow a business you always want
to create work on projects there that's sustainable and that will work for the
long term number two don't do everything hire specialists to help it with your
business so this is the one of the biggest traps that I sense that I see
entrepreneurs make they try to do everything themselves and that's
currently kind of fine in the beginning but it's also a trap instead what you
should do is look to hire specialists to help you with your business the best
source for specialists right now is up work use gone up work proper job post
for whatever you want to do it some anything like that that takes you longer
than a day to figure out how to do the best way to go about that is to go hire
specialists for that and a product that doesn't cost much you just go hire
somebody who's a specialist anywhere from five to fifteen to twenty dollars
an hour to do that for it work for you so make sure to not fall for this trap
and hire specialists to help it with your business number three learn when to
say yes and when to say no and say no more often so this is also another trap
that I see a lot of entrepreneurs make is that
they say yes too often they're saying yes to clients or customers or to
different partners you should always be very mindful of you know capping how
much you say yes declined prospects and clients and looked for opportunities to
say no a lot of the best opportunities are opportunities you don't take so you
should be very mindful to be very open mentally to say no to people again not
in a bad way but in a good way you know you don't have to take on every
opportunity you don't have to say yes to every client so be comfortable with
saying no number four create retargeting campaigns to retarget your customers yes
this is a little bit more on marketing advice but this is something that I've
found in my own business that really helps out a lot is to make sure to
create retargeting campaigns to retarget your customers so if you have a website
you have an online business you should at this point yes you should your
marketing but you should not I would say even I would say don't do marketing
unless you're also gonna do retargeting because if you're targeting Israeli
really get the most bang for your buck that's how you reengage your prospects
your engage your customers and to get them to come back to you so go learn how
to create retargeting campaigns if you don't know how to do that just YouTube
it too and make sure you create retargeting campaigns either Facebook
retargeting or Google retargeting to retarget your customers and prospects
and number five this is my personal favorite follow the 80/20 principle this
is called the 80/20 rule or the 80/20 provider principle just google it what
this says is that 80% of your results come from 20% of your effort so let me
repeat that again 80% of your results comes from 20% of your efforts this is a
I would say I would say a phenomenon that happens to the world and the more
you understand this concept and the more you you see around you so let's just say
it let's just say for your business let's just say you have a hundred
clients hundred customers if you actually do an analysis and do the
calculations for how much revenue you made from your past clients if you have
different different kinds of services different
things that you do you will see that 80% of your revenue comes from 20% of your
customers okay another way to look at this is that if
you look at your auto your all your group of friends that you have you
probably spend 80% of your time with 20% of your friends and I debated the Cata
is probably when you post something on Facebook you get 80 percent of your
likes from the 20% of the same people there's just this phenomenon just exist
around the world you just have to understand I understand the concept
first and and then over time see its power and then once you see this power
try to apply it so a lot of times I'll just say if I do a lot of different
online marketing campaigns instead of trying to do everything I go find those
top channels and I really focus on those top channels and and then if we can I
ignore the rest and I realized this from my own business I was offering a variety
of different services and I really went and focused on those top services and I
know I can offer and I really just focus on those and then always make sure to
focus on your most valuable tasks and find those tasks that tasks that don't
take that that take too much of your time that don't provide you dad that
much value and get rid of those and really focus on those most valuable
tasks so I want to hear from you what's your best number one best business
secret that you know comment below and let me know I would like everybody to
see this to share one thing that one thing that they could share with
everybody else we could all use this platform to kind of learn from each
other so go ahead and comment below and let me know what's your number one best
business secret that you know that would really help somebody else and you know
you could learn from other people and if you haven't subscribed yet go ahead and
subscribe below I look forward to seeing you in the next video
you